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La Rubia Orgánica stands for the finest Paraguayan artisanal quality from a small family business. This organic mate is aged for 2 years to develop a refined flavour with smoky depth, notes of tobacco, cherry, dark chocolate and fresh acidity — qualities that recall a smoky whisky. Drinking it with lower temperature water (60°C) allows the layered, generous complexity to come fully into its own.
What does La Rubia Organica taste like?
La Rubia Organica is powerful yet refined, with an immediately present smokiness that never turns rough or sharp and develops smoothly with velvety, layered textures. The gastronomic flavour profile reveals notes of tobacco, cherry, dark chocolate and fresh acidity, which together create a refined depth without excessive intensity.
About the producer
La Rubia Orgánica is produced by a traditional family business in Paraguay that works in an artisanal way in small batches and has no formal online presence. Despite this unusual approach to marketing, the brand enjoys international standing thanks to word of mouth and recognition of its quality among experienced materos. The 2 years of ageing develop the complexity and softness that characterise this premium variety.
How do you drink La Rubia Organica?
Prepare La Rubia Organica with careful attention to temperature: around 60°C is ideal, lower than for most other yerba mate. Fill your gourd three quarters full, cover it and shake gently, then pour warm water at this lower temperature down one side and place your bombilla.
